Choose the job of the video
A promotional clip highlights a reason to join or notice an update. A showcase gives viewers a visual introduction to the project. Describe the audience and one main message before choosing the service family.
Build the brief around the actual features ready to show. A short list of key scenes, a clear call to action and the final destination help keep the video focused. Avoid claiming features, player counts or launch dates that are not confirmed.
Plan footage and delivery together
Supply original gameplay, approved logos, readable text and the server details that should appear. Identify footage ownership and whether the world or build creator allows promotional use. CraftLabs does not assume authorship of the environment shown.
Agree who captures footage. Recording, cinematography and access to a server are not implied by an editing package. Confirm duration, horizontal or vertical versions, subtitles and any additional edits before the quote is accepted.
Review the message as well as the edit
Check names, URLs, dates, captions and the call to action alongside the visuals. Supply feedback with timestamps so an agreed revision can be applied without changing the whole concept.
The catalog separates promotional content and showcases. Choose current packages through pricing or discuss a custom brief. Music licensing, source files and major effects must be confirmed explicitly. There is no guarantee of joins, reach or sales from the finished video.
What to include in your brief
- Launch/update goal and intended audience
- Key features, scene list and call to action
- Footage ownership and capture responsibility
- Duration, platforms, formats, assets and deadline
Questions about this service
Is a trailer a separate catalog product?
The brief is assessed against the existing Promotional Content and Video Showcase service families. This landing page does not create a new price or package.
Can you capture cinematic footage?
Describe what recording is needed. Capture is not automatically included; its availability and scope must be confirmed before work starts.
Can I request vertical and horizontal versions?
Yes, request the exact versions in the brief. Additional versions and changes are assessed as part of the quote.